World Record Club - Australia
In Australia more than 3000 covers were produced - and such was the purity - no matter how diverse the designs or the subjects displayed, are immediately recognisable as World Record Club covers.
This body of work, produced in just two decades, remains a snapshot of the Australian independent studio design industry at its genesis - and in the post vinyl era of digital on-line marketing absolutely unrepeatable in style, quality and originality.
Taken/appropriated from Geoff Hocking’s ‘It’s Another World Record - Album Cover Art 1958 - 1976’ book.
The Designs are over 40 years old - but still so modern in their execution. It has woken my interest in Design again - I work as a Designer but the last few years I have just been going through the motions. I could do it with my eyes closed. The passion is returning.